Sonic Branding & Sound Design

Sonic Branding & Design

Services

Create a unique sonic identity for your brand

Some brands are seen. Others are heard. But the most effective brands are felt. We help you define a holistic sonic identity that connects all your brand touchpoints, creating a truly memorable and impactful experience.

The world is listening. Let’s make an impression.

The strategic use of music and sound has long been an untapped resource for brands. But the data now proves that distinctive sonic assets are amongst the most effective assets a brand can have. With more brands paying attention to their sonic identity, it's imperative you're not just adding to the noise – but standing out against the competition.

Sonic Branding

Building a distinctive, flexible and effective approach to a brand’s use of music, sound, and voice.

Sonic Logo & Brand DNA Track

Crafting unique sonic logos, brand anthems, and soundscapes to express your brand's core personality.

Branded Music Libraries

Building curated libraries of pre-cleared music tailored to your brand's unique identity, giving your team a go-to resource for a cohesive sonic presence.

UX/UI Product Sounds

Designing custom audio cuties for products and apps that create a more intuitive experience for users.

We believe the best sonic identities have three key ingredients:

They Are Holistic

We design strategies that map to the contours of your brand's expression and touchpoints, ensuring a unified sonic presence.

They Are Flexible

We create a strong creative vision that can be adapted across different tones and applications.

They Are Effective

Our work is grounded in brand and consumer insights, ensuring tangible results for your business goals.

When done right, sonic branding provides a consistent and effective approach to music and sound. By strengthening your brand's personality, it increases memorability and optimises you for the future of audio-first environments. We help build generational sonic assets that become more powerful over time, creating a lasting legacy for your brand.

We've helped global brands create a sound that grows with their brand for years to come.

The Sound of TikTok

Discover how MassiveMusic created TikTok’s iconic sonic identity. A universal sound recognised by 81% of users worldwide, blending global music styles to capture creativity, authenticity, and joy across every beat.

Sonic Identity

The Sound of Nutella

Discover how MassiveMusic created a joyful, global sonic identity for Nutella. Capturing the brand’s warmth and togetherness through music, designed to spread happiness across every touchpoint.

Sonic Identity

The Sound of Colgate

MassiveMusic created Colgate’s first sonic identity, turning optimism into a memorable sound. Instantly recognisable across 200+ markets, it blends human hums, upbeat tones, and global appeal for a truly universal brand experience.

Sonic Identity

The Sound of Wikimedia

MassiveMusic helped Wikimedia craft ‘The Sound of All Human Knowledge,’ a unique sonic logo voted on by its global community. Blending book page turns, keyboard clicks, and synthesiser chimes to symbolise universal knowledge.

Sonic Identity